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4 Simple Steps to Branding Your Corporate Event

Corporate events are chances to advertise.

Aside from the actual purpose of the event, they are intensive branding opportunities.

Be sure that as you consider the budget for your event, you set aside enough create the image the event needs to bolster your brand.

Follow these 4 simple steps to get the most out of your branding…

“Swag”

Provide something useful or fun that will remind people of your brand.

Swag does not have to be cheap tension-relieving hand squeezers. Swag can be:

  • elegant thumb drives
  • shirts in corporate colors
  • notebooks
  • travel mugs with logos and tag lines.

Photos make great giveaway swag!

Photos

People love to get images of themselves.

You can have a backdrop with your corporate colors and logos.

Provide instant prints with a logo or border that is branded.

Social Media

Twitter is a great way to use hashtags for fun.

You can create a game.

How about photo hash-tagging utilizing an instant slide show, or something like #XEventin5words.
Have followers tag you in their response then enter them in a drawing.
It’s fun and give guests something to talk about and look forward to.

Hashtags work on Facebook and Pinterest too. You can run similar games there.

Food Branding

Desert items are the most common way to “frost” a logo into attendees’ minds. Do not forget things like:

  • Lighted cups
  • Service on branded plates which reveal themselves as your guests eat
  • Toothpicks that hold sandwiches together
  • Napkins,
  • The froth on lattes

The possibilities are endless. Food is usually untapped billboard space of corporate events. Be sure to use it to your advantage.

If you’re looking for a corporate event photographer, contact Christie’s Photographic Solutions today for a quote.

 

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