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5 Outdoor Event Planning Mistakes

Outdoor events can be very memorable for attendees but can be a planning nightmare. All events need careful planning however there are a few extra steps that need to be taken to ensure your outdoor event is a success. Below are 5 common outdoor event mistakes to avoid.

Underestimating Costs

One of the biggest concerns with any event is the budget. Many venues have all the equipment you might need for your event but outdoor venues may not include the same equipment. Choosing the venue carefully and know what additional equipment you may need. Last minute additions can easily put you over budget. Always weather backups in your budget.

Not Enough Setup Time

Setting up an event takes a lot of preparation, but it should not be a race against the clock. Starting early helps you keep up with all the processes. There can be many different issues that are out of your control in an outdoor setting. Make sure you have a buffer for any unplanned delays.

Not Having a Bad Weather Backup Plan

Even during summer you can face bad weather. It is sometime difficult to plan for bad weather, but it is always good to be over-prepared for an outdoor event. Your backup plan can be anything as simple as umbrellas or tents. It is better to have a backup plan in place than to leave anything to chance. If you’re not familiar with local weather patterns, consult a local who may provide valuable insight.

Not Considering Guest Needs

Another common mistake is to let your guests wander around the venue to find chairs and shade. Unless you are having a dinner party, most guests will spend their time standing and chatting. Do not assume that everyone is happy with that, especially when the event is more than two hours. Provide seating for at least 80 percent of the guests, and some areas to take cover from direct sunlight.

Having Too Many Vendors

Renting equipment from many different vendors can save money but you run the risk of difficult coordination. Dealing with fewer vendors is easier to coordinate which can make the setup of your outdoor event much smoother. If possible, find a venue that includes everything in a bundle. An experienced corporate event photographer can take care of everything photo related for your event and understands the challenges of outdoor photography, which in turn allows you to focus on the operation of the event.

If you’re looking for a corporate event photographer, contact Christie’s Photographic Solutions today for a quote.

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5 Trends in Corporate Events

The only constant in corporate events is change. Advances in technology and increasingly sophisticated audiences are the driving forces that shape the upcoming trends in corporate events. It can be difficult to stay on top of this changing landscape so here are 5 of the top trends in corporate events today.

Crowd Streaming

Your attendees are not only those who are present in the venue anymore. With crowd streaming on social media, you can reach millions of other indirect participants throughout the world. Facebook Live is the obvious option you have for live broadcast but Snapchat also has something similar called Live Stories. Both allow for live video conference or broadcasting your events in real-time. You don’t have to broadcast the entire length of the event, but some key points should be enough to entice some virtual participants.

Put Attendees in Charge

One of the biggest trends right now is giving attendees greater control of their experience. This can be done through personalized agendas or substituting events. This is a great way to take some of the burden of planning off your plate and gives each attendee an individual experience. When users have access to the event planning, they can customize their experience without compromising your integrity as the professional planner. More self-service options will continue to be available as technology advances.

Informal Speaker Presentations

Informal speaker presentations are becoming more popular at events. Since these presentations are generally to smaller groups there is more opportunity for audience interaction. These types of informal sessions typically hold attention longer and make for a much more memorable event. Having an “Ask Me Anything” session is a great way to include informal presentations in your events.

More Active Year-Round Marketing

In the past, event planners had to review all things after the event to figure out which part was best and which was worst. Thanks to social media the attendees actually help planners review the event. Each online post is part of an online community that planners can utilize for planning future events. This online community also serves as ongoing marketing for the rest of the year. Keeping this community active is crucial in repeating successful  events. An easy way to have an endless supply of content for your year round marketing is properly documenting your events. An experienced corporate event photographer can not only make your event a hit but also generate content for your future marketing campaigns.
If you’re looking for a corporate event photographer, contact Christie’s Photographic Solutions today for a quote.
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4 Ways to Incorporate Storytelling Into Your Corporate Event

Storytelling is one of the most powerful ways to make people feel connected to each other, and encourage them to be more passionate about your event. Stories drive people to feel and think many different things. As easy as it may sound, incorporating storytelling into an event can be a challenging task. Here are 4 tips to incorporate storytelling into your next event.

Make it Relatable

Any activity at an event won’t make an impact if it doesn’t give value to your audience. Consider yourself an advertising agent who creates a story for the upcoming product or service campaign. You will want the story to connect the target market with the product/services encouraging your customers to realize the value. Regardless of the event and the story, you have to make sure that everything is conveyed within the same theme and delivered for the same purpose. A story can be happy, sad, or motivational, but the most important thing is that you embrace the audience and lead them to the same emotion.

Connect the Dots

Your attendees must be able to easily understand a story for them to embrace it. You can improvise and expand a story to cover a larger concept as long as you make a connection. Asking interesting questions throughout your story, providing answers little by little, will guide your audience in drawing conclusions at the end of the story. Even the most interesting story can be pointless without the proper connection.

Let Attendees Choose their Experience

Your story can be told many different ways, let your attendees choose how they experience your event. Some aspects of your event may be more important to some and people should be free to decide what they experience. As long as your story comes to the same conclusion, the path to get there does not matter. Spend some time thinking about the path your attendees may take to make sure your story is conveyed.

Unique Methods to Tell Your Story

Everyone learns differently. Some people are more visual while others are more hands on. Keeping this in mind when planning your event is crucial to its success. Being able to visualize your story through photos is a great way to engage your audience. An experienced corporate event photographer is able to tell the story of your event through photos.

If you’re looking for a corporate event photographer, contact Christie’s Photographic Solutions today for a quote.

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4 Simple Steps to Branding Your Corporate Event

Corporate events are chances to advertise.

Aside from the actual purpose of the event, they are intensive branding opportunities.

Be sure that as you consider the budget for your event, you set aside enough create the image the event needs to bolster your brand.

Follow these 4 simple steps to get the most out of your branding…

“Swag”

Provide something useful or fun that will remind people of your brand.

Swag does not have to be cheap tension-relieving hand squeezers. Swag can be:

  • elegant thumb drives
  • shirts in corporate colors
  • notebooks
  • travel mugs with logos and tag lines.

Photos make great giveaway swag!

Photos

People love to get images of themselves.

You can have a backdrop with your corporate colors and logos.

Provide instant prints with a logo or border that is branded.

Social Media

Twitter is a great way to use hashtags for fun.

You can create a game.

How about photo hash-tagging utilizing an instant slide show, or something like #XEventin5words.
Have followers tag you in their response then enter them in a drawing.
It’s fun and give guests something to talk about and look forward to.

Hashtags work on Facebook and Pinterest too. You can run similar games there.

Food Branding

Desert items are the most common way to “frost” a logo into attendees’ minds. Do not forget things like:

  • Lighted cups
  • Service on branded plates which reveal themselves as your guests eat
  • Toothpicks that hold sandwiches together
  • Napkins,
  • The froth on lattes

The possibilities are endless. Food is usually untapped billboard space of corporate events. Be sure to use it to your advantage.

If you’re looking for a corporate event photographer, contact Christie’s Photographic Solutions today for a quote.

 

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3 Things to Consider When Choosing Your Corporate Event Vendors

Corporate events are always important.

Selecting an appropriate vendor is the main key to any event’s success. It may not be simple; it all depends on the event.

Here are a few things to keep in mind:

What kind of event is your business planning?

 A client appreciation event?

An awards recognition dinner for your top performers?

A trade show?

The vendor you choose will need to have the correlating people skills or fit into the image of your brand.

Keep in mind what services you need to hire.

Be sure to ask exactly what kinds of services a vendor offers.

Don’t forget to negotiate custom packages to suit your event.

Budget

Budget is king.

What will create lasting impact all the while conveying you message, prioritize you needs with your budget?

An experienced event vendor will create the “best bang for your buck.”

Experience, reviews and referrals

These are all important things to consider.

Keep in mind that experience may not be as important as the fact that several people have great things to say about them.

A vendor may be new and inexperienced, yet provide excellent services.

Referrals are often yield attractive prices because the vendor is banking on repeat business from all parties involved.

 

If you’re looking for a corporate event photographer, contact Christie’s Photographic Solutions today for a quote.

 

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3 Reasons Why You Need to Hire a Corporate Photographer for Your Event

Technology has been good to us by making images easier to capture and share.

The downside of this is that too many people think that getting great photos is as simple as just pushing a button.

While it’s true that we can get a snapshot, few of us can get professional quality.

Here are the three reasons your client needs to hire a corporate photographer for their next event.

People Love to See Themselves.

More than this, they like to see themselves looking good.

Making the effort to document team efforts not only shows your employees you care, it builds community and makes employees feel they belong.

A printed photo is a powerful thing.

A group photo is a perfect giveaway or room gift and it is an awesome opportunity for team-building as a reminder of time spent together networking and learning. It is forever, not just a blip on social media.

A corporate photographer will craft a story through images; one that will make everyone see how well management regards them.

The Unique Skill Set

Have you ever noticed that the photos in a company’s annual report have a certain “look” about them?

They are not glamorous, nor are they snapshots.

They are not overly posed or flanked with props, nor are they without context.

Everyone looks great without looking like they spent hours in hair and makeup.

A corporate photographer has to be able to make people look stunning and create an interesting context all at your event. An experienced event photographer understands exactly what you are looking for.

Do not try this at home folks!  Hire a pro!

Lasting Memories

Creating professionally made images of the major experiences of a corporate event is crucial to the documentation of a company’s history.

It is also a spectacular way to feed your social media.

Your social media presence encourages future participation by those who were not there.

Prints can be given out as a room gift or thank you on site or with a follow up letter post event extending the residual value of your function.

Prints can be displayed in:

  • Offices
  • Elevators
  • Hallways
  • Annual reports
  • Company yearbooks

Team members seeing images of themselves working together can add a professional edge to your brand.

Ready to book a corporate event photographer?

Contact Christie’s Photographic Solutions today for a quote.

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Video Transcription – Washington D.C.

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[MUSIC PLAYING]

After 30 years in business, we had tremendous demand for doing conventions and events photography in the DC market. So, this will be our fifth city. And we’ve recently opened an office there. It has been very successful so far. We are currently working in all of the venues, as far as the major convention hotels, museums, and convention venue spaces for meeting planners.

What we’re going to bring, we believe, to the DC market is very much a team approach. Where you call us, there will always be someone available, not only to answer your question, but to provide photographic services. We, as a company, take ownership of everything that we do, and that we provide to our clients.

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